This is a music video by Little Mix who is a British band
within the pop genre. The music video shows a clear representation of the genre
pop through its mise-en-scene and sound tract especially although it's shown to
an extent within the camera work and editing. For example in this music video
the clothing style is very bright and eye-catching. In a medium shot one of the
girls is wearing a yellow crop top with green and black triangle designs and
wearing teal coloured shorts, this outgoing style could easily be picked up by
the audience and influence them to follow it. There is dance choreography in
this video this shows us the excitement and fun within the band and it portrays
a positive energy amongst the audience.
You have looked at a variety of music videos for your research and you have identified some clear generic conventions.
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